Do You Eat, Sleep, and Breathe Your Passion?
Feb. 22, 2022

Shawn Humphries Mindset Coach (Elite Performance Systems)

In this episode of the podcast, I talk to Shawn Humphries who is a mindset coach, teaching you the steps and principles to master your craft. He's worked with Jerry Jones from the Dallas Cowboys, Bill Parcells, a consultant for the NFL, MLB, he's a top 100 golf teacher, had an open door into the Olympic athletes, where he was able to create the EPS (Elite Performance Academy) teaching athletes how to become a master of their steps, to master their craft.

In this episode of the podcast, I talk to Shawn Humphries, who is a mindset coach, that works with riders like Justin Barcia, Michael Mosiman, Pierce Brown, from Team Gas Gas, and Star Racing Yamaha riders including Nick Romano, Justin Cooper, and rookie sensation Matthew Leblanc, as well as creator of the EPS Academy (Elite Performance Systems), where students come to learn and perform mindset training at the highest level.

If there's one subject that I find fascinating more than anything else, it is this, mindset training. For years, growing up racing and riding freestyle motocross, I can't tell you how many times I heard someone say that motocross is 90% mental, yet there was absolutely no emphasis on improving the mental game between the ears. 

Sure, I knew how to motivate myself, talk myself through fear, but what was really going on up there? Shawn found himself asking the same questions 20 years ago, why is all the focus on technique and why can't I tell you why my athletes performed well and when they did not?

An opportunity with Jerry Jones, the owner of the Dallas Cowboys, led to working with one of the greatest coaches of all time, Bill Parcells, this led to access with athletes at the highest level of sport, and a doorway into the Olympics, sports highest pinnacle of performance. Countless hours of training students, 20 years of data acquisition, unheard-of success rates, from iconic players like Drew Brees, has culminated into the EPS Academy (Elite Performance Systems), a mindset training program where you can learn to master the steps and become a master of your craft.

Listening to Shawn's podcast Mind of a Champion, for the first time ever, I had the terminology to some of the stuff I used myself, but most of all, I heard a ton of new stuff, I had a framework to structure everything, I had boxes on the shelf to store the tools, I had a road map and an order of how and when to use those tools. Finally, I felt like I had organized my thoughts and my mindset game, so much so, that I saw myself gaining more confidence, knowing, I knew how to think, when to think, and what to think. I saw myself on competition day more relaxed, mind free of stressors, and the hard work I had put in during the week, becoming instinct.

If you're looking to improve your performance, gain more confidence, build a winning routine, I highly recommend you visit and listen to his podcast, Mind of a Champion. 



007 Adobe Stereo_Final

Tue, 2/22 6:38AM • 55:17


motocross, athletes, winning, skill acquisition, sport, training, performance, coach, mindset, self image, learn, piece, steps, golf, riders, struggle, olympic, train, people, spend


Shawn Humphries, Doug Parsons


Doug Parsons  00:01

This is a p 23 podcast. Who's gonna get the shots? There's no time left corner welcome everyone to p 23 podcast. I'm your host, Doug Parsons. I created this show to share stories of those who found their true calling. My guest today embodies this to the fullest. He's a mindset coach, a golf top 100 Teacher, he works with the NFL and Major League Baseball, as well as motocross, along with his EPS Academy, where you can learn how to perform at an Olympic level. Sean Humphreys, welcome to the show.


Shawn Humphries  00:58

Thanks, Doug. How are you doing today?


Doug Parsons  01:00

I'm doing good man, I am super excited to talk to you. This is one of my most favorite subjects to talk about anything to do with visualization, mindset training, behavior, I don't know what it is. But it just fascinates me and how we can use it to better ourselves as athletes. But as people in the real world, too. It's fascinating to me, I've been listening to your podcasts a ton. And I've heard a bunch of new stuff. So I would love to hear your story of how you got into coaching, how you created your EPS Academy, and the principles that you teach, and how we can apply those as motocross athletes to be the best that we can possibly be.



Cool, man, it's been a good long road to get to where I am today. And we still got a long ways to go, you know?


Doug Parsons  01:56

Was there ever a moment you're influenced by something else, and it changed the course of your direction, you were headed down one path, and then you cross paths with something else. And it completely changed the direction of where you are headed.


Shawn Humphries  02:10

Yeah, I was influenced how mainstream sports are being taught and trained and coached. And I didn't like it. Why? Because it's all tilted towards skill set development, skill training, skill training, skill training, and there's no mindset training, if any, because it's all skill acquisition, not knowledge acquisition, you know, everybody's working on the shoulders, shoulders down, and nobody's working on above the shoulders. You know, I was that athlete as well. You know, I grew up in Oklahoma, you know, in a small town, and I was fortunate enough to play multiple sports. And I got involved in golf in a nine hole golf course. You know, I got involved in golf and had a pretty good skill and developed to be a, you know, decent junior player. And it afforded me to be able to go to college and play college golf. And I did that, you know, when I got into playing college golf, you know, I'd have these highs and lows and my performances. Everyone was always talking about, well, it's your technique, it's your technique. And it's like, Well, why do you have a great day, one day, and the next day is not so good. Or, you know, you have a great front nine, and then you have a horrible back night, or you're coming down to stretch, and you've got a really great performance going and all of a sudden, the the wheels fall off, you know, I basically came to the realization that it's not skill acquisition, it's being able to access that skill in a very high stakes situation, that it took me a long time to figure that out. Because what's crazy is, you know, I graduated a major in education. And I, you know, I taught my first year out, and I turned professional and I played professionally, you know, my numbers got lower, but I still had, you know, those highs and lows. Right? Good day, one day, but it wasn't like me to have two good days in a row. So I have a higher number. You see that in every sport. You see it with teams, let alone individuals or a self initiated sport where the athlete is initiating the action throwing a baseball, bowling, archery, swimming, diving, golf, motocross, you know, the self initiated sports, good performance, one day, not so good. The next I went broke, spent all my money spent my investors money playing I went into teaching and this is pretty funny. What happened? Well, I became a very top technical coach. I did what everybody else was doing teaching technique. I had athletes when you know, all across, you know the world. Honestly, at the end of day, I couldn't tell you why they want and no clue. Because everybody looks at what you're doing. Not why you do it. You know, I had athletes that had winning performances and I didn't know why and when they had not losing performances, but learning performances As we're, you know, you should be learning from it. Everybody's going to the, the technique, oh, well, you did this and this and this. And why did I do that? So, when I started, you know, building my youth academy in the early 2000s, I had athletes that could get it across the finish line that had, you know, mediocre skill set. And I had athletes that couldn't get it across the finish line that had impeccable skill set. And why is that? I didn't know the answers. I was continuing to work on skill acquisition. And I knew that I needed to learn how to train my athletes. And I think it's a huge piece that's missing, not only from a mindset standpoint, but learning how to train properly. I think, you know, the number one thing that I see, you know, in every sport, there's a lot of overtraining. And then when they get in competition, the athletes over try, because they haven't been taught to trust and commit to their skill set that they developed. And that's in every sport. That's just, it's a travesty. Because it happens in every every sport. And, and I went to every training academy and all sports training academies around the country, and in watch and observed and everything's tilted towards skill acquisition, and let alone they're not training their athletes for high stakes situations. You know, I ask athletes all the time, Doug, I say, Okay, you're training. You haven't fun in training. Yeah, I'm having fun in training, and you're miserable in competition? Yep. Well, we got it backwards. Training should be miserable. And it should be defined, it needs to be measured, it needs to be timed, and it has to develop the athlete, so becomes like them to do something that they've never done before. And then when they get in competition, they get to show off, they get to have fun. You see the Olympics going on right now. That's all these Olympians are doing. They're out there showing off and having fun, why? They put in all the time and effort done all the heavy lifting, gone through the pain and the misery and their training that's prepared them for that. So I knew I needed to get to a better place. And it wasn't happening in golf. And really what happened in any sport was based in Dallas. So I had a partnership with Jerry Jones and the Dallas Cowboys. And a guy by the name of Bill Parcells came in in the early 2000s. And Bill was a big time golfer. And Jerry introduced us a bill and I became really good friends. You know, he'd won a couple Super Bowls. And, you know, you look at all the Super Bowls in football that are won, more than 50% of them, came through him through his coaches through his staff and people that worked under him. That's pretty amazing. So he and I became really good buddies. And I'm asking him all kinds of questions about how he trains his athletes, because he was notorious for being able to turn around athletes turn around organizations and teams and make them world class. Well, there's something going on there that coaches have that ability to do that. He allowed me to come into the NFL with cowboys, and, and I started learning a lot of their training. And I brought that back into my academy and it was game changing. Because everything was defined. It was measured, it was timed. And it was built on a true progression to train the athletes for high stakes situations. Performance went through the roof. It was unbelievable. And I really knew I was onto something that went on for about three years. You know, at that time, it was Bill Parcells, Sean Payton, who spent 16 years at the saints it just retired in the late Tony Soprano, Mike Zimmer, who's in Minnesota and Todd halen. So there's pretty star studded lead of coaches that I could learn and draw from, I stepped outside of my sport is what I did. And I looked at another sport and other sports to see who was doing it. I think that's probably a turning point for me is when I did that I was willing to step outside of my sport. I started seeing amazing results, I knew that I needed to get to a higher level of thinking and winning. That still wasn't happening in mainstream sports. I knew I needed to get to the Olympic level. That's a hard space to crack into, because I've got no connection with it at all. And a friend of mine introduced me to an Olympic coach, you know, that had an impeccable record and impeccable coaching record, won multiple medals, won gold medals set numerous world records. And we met, you know, I picked his brain for a little while and he asked if you could come out and observe our training and watch this train for several months. He asked said where did you learn to train like this? And I told him in the NFL. He's like, really? Yeah. He said, Who and I said Parcells? I said, Why do you ask? He goes, because you're very close to following the Olympic training model. And I said, I knew I was onto something. I knew I was onto something because my athletes were really starting Two perform, that really kind of broke the ice. I ended up spending 10 years with him in the Olympic space. And what was unique about is that he when he said, Shawn, he goes, I was just like you. He goes, I would have these highs and lows and my performances. I could do really well Olympic qualifying World Championships. But when it came to winning the gold medal, these guys were doing something that I wasn't doing, and I could see it, I had the same skill set as them. But when it came to really getting it done, I couldn't get it done. I'm like, wow, he goes, I'd have these highs and lows. Good day, bad day, good day, bad day. And I didn't know why. And I said, so what did you do? He goes, Well, you know, when I won my silver medal, he goes, it gave me access to all the Olympic gold medalist, and I had access to him. And he goes, I went and start interviewing, I started asking him, what do you look like on game day? What do you see? How do you see yourself on when it's game day? What does that look like? What do you think about before the action? You know, what do you think about during the action? What do you think about after the action? How does that pair with, you know, the the Olympic training model? And he goes, and I started getting all these questions, all these answers to these questions, I started putting framework around it. I designed the principles, I had the steps, I had the program and built the system, you know, to be able to control my thoughts in a high stakes situation, and be able to wrap it around my actual training on Mike. Wow, that's amazing. He goes, Yeah, I did, it went set all these world records and won an Olympic gold medal and shattered the the Olympic record. So I spent basically 10 years with him, bringing all these concepts back into my academy, you know, he shared everything with me, which was fantastic. I was very fortunate, very blessed. And I kind of became the mad scientist, right. And then I had the laboratory to test it. You know, I had 150 kids in my academy. So I tested and tested and built this whole system called EPS, elite performance systems, mastering how you think, train and perform, it was unbelievable. If you told me, Doug, if you told me that, you know, getting into this, I would have to spend 10 years in development at the Olympic level, and then a total of 17 years of building the system, the training piece with the mindset piece, I said, you know, what I'm gonna stick around and be a technical coach, is what I'm gonna do, because it's much easier, it's a lot easier to do it. You know, learning this mindset piece paired with training, you're going to keep hearing me say this, because it's critical is that most the time mindset is separate from the training. And that's why it doesn't work. It's got to work together. And that's what I did is I built the system. So the training and the mindset piece work together to grow the athlete. You know, in a 17 year period, 100% of our graduating seniors were offered scholarships, and not all of them took it. Six years ago, I rolled it out to the university space. We have 30 universities around the country that are running the system. Now. Sean Payton brought me in four years ago to help with the saints. Man, what an unbelievable experience that is, and work with pitchers in professional baseball and connected into motocross out of the blue. So that's kind of the backstory, you know,


Doug Parsons  13:16

what an amazing opportunity to have insight into the Olympic athletes like that. The Olympics, that is the pinnacle of all sports training, especially in the mindset category. I took some sports psychology classes in college, and everything was pulled from the Olympic level athletes, like all the studies, and everything came from the Olympics. And it seems like the Olympics is just the pinnacle of all types of sports.


Shawn Humphries  13:47

I couldn't agree with you more. And and that's what I wanted to look at is what what is the pinnacle? Right? Getting access to it is, is brutal. You know, there's very few, I got found with the Olympic coach that I worked with such passion and very few know the why piece everybody looks at what you do, and not the why piece. Why do we do it? Why do we make the decisions that we make? Why do we react and respond the way that we do it and then have steps and framework and training to wrap that around your actual training? So it becomes like you to do something that you haven't done before. I mean, he's the only one that I found. I mean, there's probably a few others out there. But it's not based on psychology. It's based on winning. And I think there's a huge difference.


Doug Parsons  14:37

Definitely. What I learned the most about listening to your podcast was you gave everything a place on the shelf. You gave everything a box, you gave it a roadmap in order to take it off the shelf stuff that I've incorporated into my own mindset training, but you gave it an actual structure a framework and It was a lot of stuff that I did myself. And then it was some new stuff that I've never heard before. And it was fascinating to hear that because forever people say Motocross is 90% mental or sports or 90%. Mental. But you don't ever really see people putting major effort into their mindset training between the ears. It's always technique, like you're saying, so it was awesome to hear you say all that stuff. And it like really cemented in how important mindset training is.


Shawn Humphries  15:30

Well, it all starts in the mind, how you think about things, how you talk about things, how you write about things. You know, we live in such a, an outcome society, and it's all about outcome. That's the worst thing. You know, I'll never ask an athlete. You know, what they scored, what they made, you know what position they're in, you just don't do that. You know, you focus on what did you do today? What did you learn? You know, what solutions are you working on? The only way to change performances is you've got to learn to grow the self image, self image is most important piece. And it's the most painstaking piece. And what we don't realize is we're making mental mistakes every single day, not only in our coaching, but with our parents. But with ourselves. What we think about what we talk about, we write about improves the probability of that thing happening. And your self image, you know, makes you act like you, it's your area of comfort that we like to operate. It's kind of like my performances, I would have a great performance one day, but it wasn't like me to have two great performances in a row or two good performances in a row. So I would have a higher number. And then I'd have a self image correction and self image, say, well, it's not like cuter have two bad days in a row, or learning experience in a row. So okay, well, we'll adjust again, and your self image, adjust all the time. And, you know, you've got your conscious mind, which is, you know, you're really kind of your first line of defense. You know, it's what you see, it's what you hear, it's what you taste, it's what you feel, and you form these opinions around all of that, right? From those senses. And it's where the root where everything starts. And it's how you perceive things. It's how you look at things. And then you have your subconscious, which is your skill, you know, consciously have to learn the steps. And then once you turn it over to your, you know, once you'd once it turns into a skill, then you can subconsciously do that. And then you have your self image that nobody talks about. And the self image is it makes you act like you where's your area of comfort. I'm not comfortable being there. So I'm going to my performance is going to change. And I'm going to be back here where I'm comfortable. You look at it. I mean, like in motocross, right, you look in motocross, and you have a great start, you get the whole shot, you're in the lead. And if it's not like you to be in the lead self image will say, hey, Shawn, this is great, and everything here in the lead, but it's not like you to be in the lead. And all of a sudden, there's this correction, slightly to be in the middle of the pack. And all of a sudden, it's brighter start passing you and you, you're in the middle of the pack, and you spend the rest of the day trying trying to get back to where you were, and you start over trying, it becomes a vicious cycle. Yeah, the key is, is we've got to learn to you know, society suppresses success. It does suppresses winners, you know, you got to learn to grow and protect your self image every day. That's the big thing that I work with with athletes is teaching them how to, you know, grow and protect their self image and wrap it around their training. So it becomes like them to do something that they've never done before. I mean, an Olympian, you know, when they win the gold medal, Doug, they have rehearsed, they have rehearsed, winning that gold medal, that winning performance, they have rehearsed it hundreds of 1000s of times over a four year period, hundreds 1000s times. And then when they get there, not only have they physically done it, they've imagined themselves done it and they manage the environment. Stepping on the podium is just a formality. Because they've rehearsed it so many times, over and over again. And they've learned how to protect their self image to grow. As parents we make mistakes, right? Mental mistakes with our kids coaches do it. I mean, I've made every mistake that you can imagine coaching and I made every mistake as a parent, but when I really started learning this framing, language, framing language is key. You know how things are framed? We don't ever talk about what we don't want to have happen, but we do it all the time. We don't ever talk about what we don't want to have happen. Oh man, I hope I don't do this today. Am I worried about my performance and my worried about qualifying? Am I worried about you know, the, if I'm a motocross rider, the the whoops or the corners or my lines or the track in it, but everybody does they worry about what could happen? I mean, 90% of that stuff that you worry about never happened. Anyway, so what should you focus on? Focus on what, what you need to do, what solutions you put in place, you know what you want to have happen. Because if you can't consciously see, and think about, and describe the details of what you want to have happen, your self image is never going to see it. And then your self image operates on imprints. If you give it a negative imprint, it shrinks, you give it a positive charge, it grows. Unfortunately, we don't operate like that. Yeah, we don't train like that, when it's all about outcome and skill acquisition, you know, it's very hard to grow the self image at all, I'll take, I'll take an athlete that has a great self image over their skill set all day long. Because I can really influence their skill acquisition through their self image. But, you know, I spend, I spend 95% of my time helping athletes learn how to grow their self image, because that's how you that's really how you change everything. Changing the way you think the way you talk, the way you write. I mean, it's changed my life, this whole APS, it's changed my life as a coach, a teacher, a trainer, a husband, apparent, change everything. And it's not easy to do. The concepts are simple. The framework is simple. The program and the steps are simple. But doing the work is, is tough, but the ones that do it. And I've been very blessed to work with, you know, 1000s of athletes in all different sports and help these athletes achieve things that they've never been able to achieve before. It's some really cool, it's cool cutting edge stuff, it's rejuvenated me as a coach allowed me to reinvent myself, again, as a coach, if you told me, you know, 20 years ago that I'd still be doing golf, and all these other sports and every built on performance mindset piece, I'd say, Oh, you're crazy. But you know, if you don't know, you got to give it a go. And that's kind of what I did.


Doug Parsons  21:53

As I was listening to your stuff, I was just thinking to myself, how cool would it have been for me to have all this knowledge and information back when I was racing or doing freestyle, like how much better I could have been, because I would have had a structure to follow, I would have had things that I could define that I could measure that I could time on a daily basis. And I could fill up my whole week with all this productive training, and that when I got to the weekend, it was just instinct. Like, I remember writing next games one time, and at the end of the day, I couldn't remember anything from the day because I had gone over my run in my head so many times that by the time I rode, it was just a reaction, then I didn't even really remember the actual run. It was crazy. But that's kind of like what you're saying, All this work should just be a reaction by competition day, all the methods that you have the structure, I could only imagine how much better I would have been. Yeah,


Shawn Humphries  22:59

I I share that as well. Because if I'd had this when I was a professional golfer, we probably wouldn't be having this conversation, I probably would have won 1015 times on the tour. And I'd be out, you know, and that big water fishing on a big yacht right now. Yeah, you know, but I'm, I'm a big believer, Doug, that things happen for you. They don't happen to you. This happened for me to be able to continue to do what I love and helping athletes and parents, you know, do a lot of parent coaching, you know, helping these parents help these young athletes and certainly motocross because these kids start so young. You know, the mindset piece is always an afterthought. It really doesn't matter whether you win or lose until you lose. And when you lose, that sucks. And why am I losing? And then they start looking at, oh, well, I gotta learn to think better. And it's usually an afterthought, and it's usually way down the line. So people that come to me are not on top of their game. Yeah, you know, it's a lot of work. But it's fun in seeing these seeing these athletes, you know, accomplish things that they never thought they could, you know, I've been in motocross for a couple years now. People say, Well, you know, what does this got to do? Motocross incise got everything to do with motocross. You got to perform tasks, you got to make decisions. You gotta be able to control your thoughts in a stressful situation got to be able to keep your thoughts on focus on executing and not what's going around in environment. You got to learn to manage your imprints your imagined imprints the physical imprints, got a lot going on. And that's what every sport got introduced really kinda in motocross to a friend of mine, who introduced me to Andrea Liebe, who's with ontrack school, because I started doing remote coaching, right, the university piece, right, really remote consulting, because I built the curriculum, I had everything built out. And I knew that I really wanted to test this system remotely, because remote learning I really knew that that was it's not the wave of the future, but man, there's a lot going on. Remote learning now, right? I mean, just look at YouTube. It was like, Okay, I built this curriculum, and I rolled it out to the university space and did the remote coaching and with them on the back end, man, it really took off. And then I started doing it with a lot of golfers around the world. I mean, I have golfers that, you know, the, the unbelievable, and I've never seen them in person. Never seen them in person. Because but if you have the right training in place, and you're communicating with them, and you have the right systems and programs and steps to follow, and you're reinforcing with them on a regular basis, and you teach training, coach, anything you want, but you got to have, you got to have all the steps in place. And so Andrea leave who's on track, I didn't realize what kind of school she was running and we had many conversations and she was, hey, I got a lot of motocross athletes, which is the majority of my students is motocross. I'm like, Wow, that's pretty cool. We just had conversations because I want to learn how she was delivering our curriculum, because it interested me because I'm doing remote coaching as well. And then she reached out to me one day and said, Hey, I got a family that that needs your help. And I'm like, okay, so she introduced me to the the LeBlanc family, Matthew Leblanc. They were struggling, and he's a world class rider and won, you know, all these national titles, and was struggling and didn't know why. And so we connected. I started working with him and working with his parents. You know, his goal was to win, you know, back to back Florida's when the 250 and the 450. I didn't know much about motocross. But I knew how to build champions. So over several months of going through the training, and it's funny, my first motocross race that I went to was Loretto. Like the pinnacle, right? It's like yeah, Olympics, right. He won back to back titles. Wow. It's amazing. And that kind of opened the door, Chantel and LeBlanc was so kind and she introduced me to Yamaha factory amateur program that they had and introduced me to star racing and, you know, start working with those guys and working with the professional piece with star racing. And, and the next thing you know, it's like, wow, this is pretty cool. started picking up riders. And you know, Matt, will Han who was with star racing, who's now gas gas and, you know, work with the gas gas guys as well. And you know, you see what they're done the last few weeks, right? Killing it. Yep. So yeah, it's been pretty cool. I really enjoy the motocross piece, I've learned a ton from it. It's taught me a lot. It's pretty awesome. It really is.


Doug Parsons  27:28

How does it differ from golf, in your approach to training or tracking? Because with motocross, it might be the same track the next weekend, but the lines will be different. You know, it's not like golf, where it's gonna be the same course or it's going to be the same type of shot. It's ever changing with Moto. So how do you approach something like that?


Shawn Humphries  27:50

Well, they're both, they're both inconsistent. None of them have the you'll never take the same line, you might take same line, but may not be the same. Right? You don't I mean, you may take the outside turn, but it might be two inches deeper than the last time you took. Yep. Right. Track is always tougher later in the day anyway, in golf, I mean, it's, it's exactly the same, you're just not any self initiated sport, is almost exactly the same from track and field, to gymnastics, to swimming, and diving, archery, rifle shooting, because the conditions are always changing, always changing, you know, you go walk the track, just like you go walk the golf course, you know, you can go you go walk your track, you go spend time in your environment, to get a feel for you got to be taken notes, you got to be prepared. I mean, you have to understand is that the whole Olympic training system, and the whole Olympic mindset system wasn't built around golf. So, you know, I had to look outside of my sport into another sport. And that's, I mean, I think that's what makes to me, the the ultimate coaches because they're willing to step outside of their space, and learn what the best are doing the absolute best are doing another sport, it doesn't matter what the sport is, you know, he's throwing a baseball, you know, you got three phases to the task, you got the anticipation phase, you got the action phase, and you got the reinforcement phase. What are you thinking about before the action? What are you doing? What are your steps? You know, what are you thinking about during the action? How are you controlling your thoughts? What are you doing after the action? What are you reinforcing? Are you reinforcing all the negative things or, you know, I didn't throw it across the plate, or I did this and I did that, are you reinforcing the solutions and you put the solutions in place and you rehearse and you start the steps over again, that's why supplies for implies to a team environment to so I can the NFL, people get a little close minded and thinking that, you know, you got to be a sport expert, to understand how to develop champions and it's not true. Not true. And I used to be that way. I like so what is rifle shooting have to do with golf? Well, actually, it has everything to do with it. What does golf have to do with rifle shooting? Well, let's lie. You know, where are you shooting from? Are you shooting prone you sitting down? You laying down? What's the lie of the ball? You know, where does it in the rough? Is it in the fairway? Is it up? Is it sitting down? What's the line? What are the yardage is? What are the conditions? Same way we're shooting, same way as motocross when sly, what's the distance? What are the conditions? What's condition to the track? What are all my obstacle? Obstacles am I going to be faced with are going to be wet, it's going to be dry. You know, how many whips are going to be out there, how many jumps how many turns, you know, it's all in how you in anticipation phase of how you build things and build your strategy. So that you can execute and then reinforce and do it over again, there's not a step or a system that we haven't defined for every step of performance. That's what's cool, because it occupies your conscious mind, have these conversations with Wil Hahn and the gas gas guys all the time. They're like, man, everything's defined for us. And again, every steps defined for you. You're not You're not going to get stuck in the black box. And that's that's conversation that I had with Drew Brees with the New Orleans Saints, when I first sat down to work with him. He's like, shiny because I get stuck the black box and I don't know why. And I just started talking to him about framework and steps. And everything is like oh my gosh, because people get off track. And they don't know why they're off track. And they go back to skill acquisition. So they work on and they think, okay, I'll get to skill acquisition, and it's going to fix everything. It's not always the case. But if you have steps on everything that you do, before the action, during the action, and after you got a chance to when you get off track because you got steps to go to you know exactly what to go to, you know what, exactly what steps you missed, allows you to get back on track. And that's why it's so important that the mindset training is paired with the actual training that you did, and all the reasons why we're, we're getting the results that we get. It's


Doug Parsons  31:54

crazy to think that forever. It's just been based on technique. In hearing you say all this stuff, it makes perfect sense. It's crazy to think that it hasn't been the focus much earlier in sport and everything. It's it just makes perfect sense. It's crazy.


Shawn Humphries  32:14

Yeah, I mean, I think like you to dog, it's like oh my gosh, this is it's simple. But it just takes time and effort to do it. It's just where our world is it skewed and tilted towards skill acquisition, especially in golf. I mean, even a motocross man, come on.


Doug Parsons  32:32

Yeah, it's all about girls skill skill. Yeah, doing your laps, doing your laps, getting my laps and


Shawn Humphries  32:37

owning your lap times and getting lap times and good outcome outcome outcome outcomes like, yeah, that's just not brain compatible. And fascinating. The second, your focus shifts away from executing the second it drifts away from executing your performance drops. The minute you start thinking about outcome, oh, well, what if? What if I do this here or where the riders at? I'm in lead? And oh my gosh, you know, where are the other riders out? So all sudden, you shifted your focus away from executing and next thing you know, three riders passion. Yep. Any any you're in you're trying as hard as you can. And the harder you try, the further you go back. All of this can be taken care of and training every betta when you wrap it around the way they think it makes a huge difference.


Doug Parsons  33:24

How long have you seen it take for riders to see the change or see the improvement what they're working on?


Shawn Humphries  33:32

I mean, you can see you can see a difference in 30 days. Yeah, that's intense work. I mean, look at Michael boys, right? Yep. And men on the podium. Wanted to 51st one ever on 2/51 win for gas gas on the 250 SX. And we did it a few months. It's amazing. And now he's a no, it's like him to be on the podium now. Right? Yep. Yeah. Look at Justin Barcia. In the guys just on the podium every week or every other week. You know, he won his first heat race. He had never won a heat race before this past weekend. Really? Yeah. Well, as far as heat, right, had a personal best, hey, you know, gets on the podium as well. I mean, it's changes lives. It does. It changes lives, changed mine. And, you know, at the end of the day, it's like, you know, I just really want to give these young athletes and kids an opportunity to be life champions. That's what I really want because this stuff you're going to take with you for the rest of your life.


Doug Parsons  34:29

It's got to be really fulfilling to be able to help someone and see them come to you meaning help and then learn take this off the bike or off the sport wherever you go. This is the recipe to win at anything in life or to just be your best in life.


Shawn Humphries  34:47

Yeah, it makes so seven you know we do a recap every Monday with the guys with gas gas right with will and the riders and we do a full recap on Zoom together, when we talk about everything, right, and we have these series of questions that we go through and, and we ask these questions, and everybody has input and, and where they're at based on, you know, the performance they just had and seeing these athletes, you know, make this shift from outcome driven skill acquisition to what they need to focus on mentally. Is, is a game changer, Doug began, it's a conditioning process and, and it's like Justin told me, he's like, Man, if I had this system when I was first getting into racing, man, it'd be a whole different story. And I said, Well, you're you're you still got a chance, right? You're not You're not over the hill, you know? Yeah. And this can be taught and trained and coached to anyone. I mean, I've taught it to eight year old kids. Yeah. And that's, that's the beauty of it is that you just got to be willing to sit down and get after it. It's pretty awesome. This is


Doug Parsons  35:55

going to change motocross and the way teams approached their training with their riders like I can already see this being like how their training is based upon, you know, from going to the track and random million laps at Supercross and testing and to this being the main focus to it really being 90% mental. The focus is going into the mindset training. I can see this completely changing motocross and Supercross the way guys train,


Shawn Humphries  36:25

I think so we're doing it, you know, small increments. And it's just like, you know, well, hon, told me, he goes, Man, it makes us better athletes, better people. And he goes, training becomes a use the term he says it's not that it's easier, but it's so much more efficient. Mm hmm. And when you become really efficient, you preserve a lot of energy. And your athletes, you know, store up a lot of energy and they're not depleted. Right. Yep. Getting getting back to, you know, this whole overtraining, and overtraining. It builds trust, you know, with these young athletes that we're working with, they just learned to trust and commit when everybody else trying, right? I mean, when you trust something and you commit to something, then the flow, you get you get in what is called a flow state. Yep. And performance seems easy. Winning, does that take place in the competition? The winning performances take place in training? Yeah. You know, there's a question that I asked every athlete that I work with, you know, team or private client, I asked him a question. What does a winning performance look like for you? And what's interesting, though, is I've never gotten an answer. I got one answer from Drew Brees, because he knows, what does a winning performance look like for you? And most go, oh, well, it's winning the championship. It's winning this? No, no, no, no, no, I'm talking about a performance. What is a winning performance look like for you where you're at? And if you really think about it, it's like, you know, you have all these different classes of riders, right? You know, you got these different sizes of bikes, in different classes. Same way, with every sport, every sport, there's different, there's different levels, right? There's different levels of skill. And what does a winning performance look like for you? where you're at, you know, after I start working with them, and they start really understanding the why piece, they really start understanding what a winning performances, and, you know, winning performances take place, off the bike, away from the field away from the court, you know, away from the course. It's, you know, the most, it's what you do off the bike or off the course. And we really start learning those things. It will influence everything that you do in your training on the back on the course on the field on the track, in the pool, I mean, really start to understand you as a performer, understanding you as a performer, and you can start really tapping into that when you do that. Man, you can, you can create a lot of magic.


Doug Parsons  39:15

Heck, yeah. Just thinking about if I were to be implementing all steps in your process, I'm seeing a bunch of holes and gaps in my week of training, fill up with certainty. I'm seeing all kinds of holes just be filled up with like, the roadmap, the box, the framework, the structure, the terminology, like everything is in a place now. Instead of me getting to competition day and looking back on my week and just seeing how I went to starwest today and I did 320 lap motos on Wednesday. Like now I'm seeing the full day complete from mindset. to actual physical writing, and I'm seeing like confidence fill out in those days, and just thinking about having that certainty in knowing all those steps are in place, it's gonna make growing your confidence, so much easier to do to see your results so much faster. Just, I can see growing my self image, it's crazy to think that we're just now talking about this stuff.


Shawn Humphries  40:29

Yeah, you're right. And more people are talking about it now, and having conversations around it. I mean, you can find, you know, a technical coach in any sport on any street corner. You can, there there are diamond does. And I don't mean that in a negative way. But there's just a lot of, right. Yep, there's very few, you know, that are doing what I'm doing are kind of hard to find, you know, the time and the effort and commitment and the perseverance. You know, we were talking about this at the beginning of the show is that, man, if you told me it was going to take this long for me to learn this stuff, and put this stuff in place, I'd have said no way. But I'm not doing that. Yeah, I'm just going to be a technical coach, because it's easier to do. And the athletes tilt that way, too. It's easier for the athletes to do technique and skill acquisition than it is for them to do rap mindset training around what they're doing.


Doug Parsons  41:28



Shawn Humphries  41:28

cheesier, can I get it, I was there, I've lived both sides of it. I've lived it from a performer, I've lived it as a coach. And now I'm on the other side of it from a think piece. You know, it all boils down to, you know, your three performance indicators. That's what it boils down to how a person thinks in a high stakes situation, it's going to have an impact on your performance. How do you think? And the second is how have you trained, you know, for this high stakes situation, it's going to have an indication on how you perform? And the third is, is the reinforcement piece? How do you reinforce after every task that you perform all three of these, the way that you manage them, and the way that you train either grow or shrink your self image? You know, you get the think piece, right? You get the training piece, right? And the reinforcement piece, you can do anything that you want, encompasses anything you want. Anything. Yeah, man, cuz I've seen happen.


Doug Parsons  42:26

Fascinating. I love this stuff. It's fascinating. You can not only be the best athlete, but you can take this stuff into the real world. And it will you will benefit so much from this stuff.


Shawn Humphries  42:40

Yeah. And reinforcement is the internet, the anticipation phase, the action phase, and the reinforcement phase, the reinforcement phase, is the most important, what are you reinforcing all day long? I mean, you know, as well as I do, and you've met people from all walks of life, whether you have met an artist, a sculpture, a painter, a builder, that are just artisans, or they're masters of their craft, right? In a sight, man, how did you get so good at this, I made it a priority. That's all I thought about. That's all I talked about. It's all I wrote about, it's all I reinforced all the time. And we know people like that are musicians, right? That become, you know, their, their, the their masters of their trade. You know, once I got into this, this is really all I thought about. It's all I talked about. It's all I wrote about, I had to master it myself, before I could administer it, right? Or before I could teach and train and coach, then I had to test it right? I had to test it for all these years in my academy, my laboratory, and I'm still testing it every athlete that I work with retesting it, because we're both learning and learning is testing. And we're struggling. You know, that's a whole different topic, you know, is struggle. Struggle is the most important part of learning. It's how you learn. And I think struggling is a lost art. Because it's not embraced. But these people that have become, you know, masters of their craft, all they've done is struggle. It's all they've done, and they've struggled to be the best. Think about that. Yeah, they've struggled to be the best. And they love the struggle. That's why they're the best.


Doug Parsons  44:31

That's an interesting way to put it. I've never thought about it like that. But it's that is exactly what you're doing. You're struggling every day to be the best out there.


Shawn Humphries  44:43

I mean, look at Tom Brady, right. Mm hmm. The guy was I think he was drafted 190/9 In the NFL sixth round. Yeah, everything was a struggle. But that's that's how the best become the best because everything was a struggle. He didn't have the skills He has now being in the sixth round, in the guy spent a lot of spent more time on the bench that he did on the field, the first half of his career. Amazing. Struggling. Yep. You know, and us as parents, we've got to promote struggling, we can't go rescue our kids every time they struggle, you're doing them a disturbed disservice, we got to struggle with and we got to go through the misery as well. And and I know it's tough seeing your kids struggle, but you want them to struggle, it's the only way to learn. The only way to learn anything I mean, we have to teach our kids how to learn. That's sad. But we do, we have to teach them how to learn all the coaches. And let me rephrase it, not all the coaches. Okay, that's, that's not fair to say. But the majority of the coaches, all they're doing is putting information in teachers, that's all they're doing is putting information in. And they don't spend any time drawing the information out. The athlete needs to be a part of the equation, they got to be a part of the struggle, they got to be a part of the solution, they got to be involved in putting solutions in place. Because you guys can't keep telling the athlete, hey, this is what you got to do. You've they've got to be able to describe it to you in the greatest detail of what the solutions are. Okay, this is what this looks like, I got to do this, this, this and this. And then this is going to have this effect, you've got to draw it out. That's how you learn. You know, we, as teachers in our society, all we do is sit around put information and information and information in, and then we hand up a test. And we wonder why our test scores are where they are today. Because they haven't learned what they haven't learned the system that you're teaching them, they haven't learned the subject, because you haven't drawn it out of them. And that's the most painstaking thing that we do is have to do as parents, it's a pain in the butt. And as we do as coaches, but that's what I do, as I sit around and I, I help them learn the language, I help them learn this stuff. And I give them the framework and then I draw it out. All I'm doing is drawing it out. I think it's the biggest thing that we miss is that we have to teach our kids how to learn. And a lot of people don't want to do it. I have parents that don't want to do. They don't have they don't want to take the time. You know why? Because it's it's struggle for the parents. We think about it. Yeah. Well, if it's a struggle for us as parents and doing that, and we don't want to do it. So we're going to pass the buck on to somebody else to do it. And where do the kids end up? It's a world problem. Not a sport problem. Yeah,


Doug Parsons  47:25

definitely. When you're working with these these athletes, they're checking in, do you have an app that they check in on to upload all their information and stuff?


Shawn Humphries  47:35

I have a portal, you know, that I use? Okay, you know, you know, just like the medical field has, you know, they have their portals and, and that's where we communicate from. It's cool. We have an app that is tied to a portal is what it is. Everything's time stamped, it's documented. And it makes it easy for our community. It makes it easy for me to help manage the athletes. Yeah. And works out works out really well.


Doug Parsons  47:59

That's cool technology. Nowadays, it's a lot of stuff with this podcast, me having no audio background, some of the software that we use. I'm like, I don't have to learn anything. They're like, nope, it'll automatically know what you want to do. Well, how does? How does it know that that's so crazy, I didn't have to learn anything. And I can full blown produce something at a high level. It's, it's crazy what technology can do. But that's awesome, that you're able to help all these athletes around the world.


Shawn Humphries  48:30

It is you know, and we do we do zoom calls, we do phone calls, I'll tell you what's interesting is I have more engagements with athletes, remotely than I possibly could in person. I mean, I have, you know, I can have multiple engagements throughout an entire week with an athlete. i There's no way I could do that during the week, unless they were living in my academy or you know, they were in army. Yeah, we're next door, you know, where our world is today with COVID and all that, you know, it's it's getting better. But remote coaching is, is really where it's at. Really?


Doug Parsons  49:03

Yeah, if you've got the platform. Yep. Yeah. And it sounds like you do? Well,


Shawn Humphries  49:09

you know, we've, we're the 1718 1920 years, whatever it is, you know, 17 plus years of building it, you know, we're still, we're still trying to get better. Yeah, it's pretty cool.


Doug Parsons  49:22

Yeah, really is ever evolving. Yeah,


Shawn Humphries  49:25

you know, and I enjoy the variety of the sports, I really enjoy that face. They're not much different. It's all the things that we talk about, right? The principles, the systems, the programs, the steps that you have to follow. So becomes like you to do something that you've never done before. And then you have to learn how to train like, get you to do something that you've never done before. Do all the reinforcement all the time, grow that self image, and that self image is you got to feed it the right food man all the time? Yeah. All the time.


Doug Parsons  49:56

Well, that's awesome, man. I'm really stoked to talk to you about all this stuff. I could talk to you all day long. Oh, yeah. I don't know, I just I think this stuff's fascinating. Everything to do with the mind. It's always intrigued me ever since I was a little kid. I've always talked about being a psychologist if I didn't ride and so anything to do with behavior and your mindset, I just, I find it fascinating. So I really appreciate you taking the time to talk to me today. I hope people hear this and reach out to you. And where can people connect with you online?


Shawn Humphries  50:32

Yeah, I mean, you know, social media is a good place, you can get me through Instagram, right? direct messaging. You know, my handle is mindset coach first having


Doug Parsons  50:44

I have to look it up mindset coach first. Yeah, mindset coach first.


Shawn Humphries  50:50

Yeah, mindset coach, right? Yeah, sorry about that mindset coach first. You know, they can reach me through email, which is Shawn, at Sean Humphreys calm? Yeah, it's easy, it's easy to reach out to me, you just catch me through Instagram, or Facebook or female seizing, you know, the thing is, I, you know, it's just taking the step, to just have some dialogue around it. Because if you don't take that first step, just to have some dialogue around, where you're at, where you want to be what you need to change, you're never going to create that first step of self awareness. You know, just having that conversation. I'm just like, with me, you know, going into the Olympic space, having that first conversation, right? You just don't, you don't know what it's gonna lead to? Yeah, reach out to me, I'll have some dialogue with you, you know, it's not trying to sell you anything. And so we're just trying to understand things and have a more sense of awareness of where we're trying to go and what we can do to get better. You know, if you get to get involved in the training, it can change your life can change your life forever.


Doug Parsons  52:03

Definitely, I can already see it myself. I can, I can see myself getting better just from talking to you and listening to your podcasts and stuff. It's been great.


Shawn Humphries  52:14

No doubt, I really appreciate you inviting me on. And I've enjoyed the conversation. And I hope you folks listening out there we've given you some good things to think about, you know, no pun intended, but really to think about and say, Hey, I need to, nothing's going to get better until we change, we change. And we have to remember that. Yep. We're the ones that have to change. And, and I'll leave you I'll leave it with this is the number one thing that you have to change are your habits and your attitudes. It's the number one thing, I spend more time changing habits and attitudes. And when I do that, everybody wants to move the needle on performance. Everyone does I want I want the athletes to the athlete wants to the parents wants to, but they forget about main piece, which is the compass. And that's where the compass is pointed. And that's where your habits and attitudes are pointed. And once I get the habits and attitudes pointed in the right direction, man, boy does the magic start happening. But it's it comes down to habits and attitude. That's the that's probably the those are the number one things that I have to work on with with athletes. And but but once you get that we've got all the systems and programs in place to help change those habits and attitudes and men when they do. I mean say what you can win back to back national titles you can get on the podium and you know, have winning performances and national races that you've never done before and get the whole shots. Put yourself in position to have winning performances. Improved probability. That's all we're doing. Yep. Cool stuff, man.


Doug Parsons  54:00

Awesome. Well, I appreciate it. You got it. Bye thanks again, everyone for tuning in and listening. You guys enjoyed this as much as I did. Don't forget to send in your voice messages for the Ask Me Anything segment. Go to p 23 You click on the microphone button down in the bottom right hand corner of the page. I read them back on the next episode. Or if I get enough entries, I'll cut them into their own show. Also, if you need help with a podcast or would like to start or you have just a simple question, email me at p point three And remember what you can be you must be thanks again everyone. Stay tuned for new episodes wherever you listen to your podcasts

Shawn Humphries Profile Photo

Shawn Humphries

Mindset Coach

In this episode of the podcast, I talk to Shawn Humphries, who is a mindset coach, that works with riders like Justin Barcia, Michael Mosiman, Pierce Brown, from Team Gas Gas, and Star Racing Yamaha riders including Nick Romano, Justin Cooper, and rookie sensation Matthew Leblanc, as well as creator of the EPS Academy (Elite Performance Systems), where students come to learn and perform mindset training at the highest level.

If there's one subject that I find fascinating more than anything else, it is this, mindset training. For years, growing up racing and riding freestyle motocross, I can't tell you how many times I heard someone say that motocross is 90% mental, yet there was absolutely no emphasis on improving the mental game between the ears. 

Sure, I knew how to motivate myself, talk myself through fear, but what was really going on up there? Shawn found himself asking the same questions 20 years ago, why is all the focus on technique and why can't I tell you why my athletes performed well and when they did not?

An opportunity with Jerry Jones, the owner of the Dallas Cowboys, led to working with one of the greatest coaches of all time, Bill Parcells, this led to access with athletes at the highest level of sport, and a doorway into the Olympics, sports highest pinnacle of performance. Countless hours of training students, 20 years of data acquisition, unheard-of success rates, from iconic players like Drew Brees, has culminated into the EPS Academy (Elite Performance Systems), a mindset training program where you can learn to master the steps and become a master of your craft.

Listening to Shawn's podcast Mind of a Champion, for the first time ever, I had the terminology to some of the stuff I used myself, but most of all, I heard a ton of new stuff, I had a framework to structure everything, I had boxes on the shelf to store the tools, I had a road map and an order of how and when to use those tools. Finally, I felt like I had organized my thoughts and my mindset game, so much so, that I saw myself gaining more confidence, knowing, I knew how to think, when to think, and what to think. I saw myself on competition day more relaxed, mind free of stressors, and the hard work I had put in during the week, becoming instinct.

If you're looking to improve your performance, gain more confidence, build a winning routine, I highly recommend you visit and listen to his podcast, Mind of a Champion.